Category: Branding

It’s all about your brand and how to help people have the best time when engaging with it.

How to Create a Brand Toolkit That Will Make You Unforgettable

How to Create a Brand Toolkit That Will Make You Unforgettable Brand Toolkit Banner

Today we’re going to talk about your brand toolkit and how it’s going to make your audience love you forever. Don’t know why a brand toolkit is important? I’ll explain. Branding is such a buzzword right now—and rightfully so. People are learning about how important brand presentation really is for getting ahead in their careers […]

Seven Ways You’re Ruining Your New Website

Seven Ways You’re Ruining Your New Website Seven Ways You're Ruining Your New Website Hero

People love new stuff. New clothes. New restaurants. A new website. We buy when we’re sad. We buy when we’re happy. We buy when we’re broke. We buy when we’re bored. That urge to get something new doesn’t stop with physical things. We love anything new. It isn’t a surprise to me that when things […]

How to Charge for Your Freelance Services: Part 1

How to Charge for Your Freelance Services: Part 1 How to Charge for your services hero image with laptop and books in background

We freelancers are notorious for not knowing what to charge. We don’t want to charge too much and scare all of our potential customers away, so we lower our prices thinking that it’ll help us get the gig. For some of us, this works. We get the gig and then we get another gig like […]

Selfie Photo Shoot Like a #Boss

Selfie Photo Shoot Like a #Boss How to have a selfie photo shoot like a #boss

Serve up some face. One day I decided that I wanted to have a few hot pictures of myself for Instagram. I didn’t have an avatar with my face in it and I felt that I needed to jazz things up. So, in true Naya fashion, I put together a selfie photo shoot in my bathroom.   […]

Why People Don’t Read Your Content

Why People Don’t Read Your Content Why People Don't Read Your Content

You know what I don’t understand? Why people say this:   “People don’t actually read text on websites.” … … … If I had a bottled hour of sleep for every time I heard that, I’d never need to go to bed again. Dead serious. And I LOVE sleep. Yes, there are people who don’t […]

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